Hit up New York for a quick minute to photograph PUMA kick off NYFW at New York’s Park Avenue Armory for the return of their Mostro aka ‘Monster’ sneaker.
The whole show was a vibe with the brand transforming the historical venue into a theme park/carnival/rave complete with rotating swings, parts of a roller coaster and ferris wheel too. Moody and dark with flashes of lights and projections, the runway was in the centre with the audience sitting on the outskirts.
Notable collaborations included a driving theme with Porsche, BMW and Ferrari and I may have spotted a future collab with Aries too.
Check out some of my imagery from the show and backstage below.
